The research firm IDC has predicted a robust growth in the enterprise applications (EA) software market in the Asia/Pacific excluding Japan (APEJ) region.
According to IDC,
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According to Sabharinath Bala, research manager of IDC’s Asia/Pacific enterprise application software, the growth in the enterprise applications market can be attributed to the “need for optimized business processes, better marketing, customer relationship, and executive decision making.”
With the key focus of the study being on the incorporation of analytical appliances into enterprise applications, the EA market has allowed access to essential information and thereby makes real-time helpful conclusions as well as quicker ROI, states the firm.