Getting a grasp on mobile app definitions can be tough. For instance, app wrapping is part of mobile application management, but there's more to MAM than just app wrapping. And there are so many hybrid apps now, you might not even be able to tell the difference between Web and native apps.
These
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App
The term "app" is short for "application" and refers to any software program that performs
a specific function for a user or another application. There are different kinds of mobile apps,
including Web, legacy, hybrid, killer and native apps.
Web
application
Web apps live on a remote server and are delivered to users over the Internet through a
browser. Any website component that performs a function for the user can be considered a Web app,
so even Google's search engine counts. Web apps can be easier for IT to manage, because they all
run on the same platform.
Native
application
Native apps are applications developed for a specific platform or device. Because native
apps interact directly with the operating system, they often perform better than Web apps. Native
apps can also take advantage of the specific features of an OS or device, which sets them apart
from Web apps.
Hybrid
app
Most apps are hybrid apps, which combine native and Web app features. Hybrid apps work
whether or not devices are connected to the Internet, work with a device's file system and
integrate with Web services. For example, online banking apps store some data on devices, but users
access them over the Web.
Killer application
A program that convinces users to buy the system it runs on is a killer application. A
classic example is the spreadsheet program VisiCalc, which brought the PC into businesses. A killer
app may be an application that never existed before, or a specific application with widespread
appeal.
Legacy
app
Legacy apps were built on older technologies but are still important to business processes.
The challenge for IT comes in keeping that old technology working while converting it for new, more
efficient platforms. Fortunately, legacy apps often use languages and OSes with open or standard
programming interfaces, which can make them easier to update.
Mobile
application management
Unlike mobile device management, mobile application management (MAM) focuses on securing
and deploying software on smartphones and tablets. MAM also involves licensing, configuration,
maintenance, usage tracking and policy enforcement. MAM systems give IT the ability to remotely
wipe corporate apps and data from a user's device while leaving personal information alone.
App
wrapping
Often used in conjunction with MAM, app wrapping puts a layer of security and management
features over an app -- without changing the app itself -- before it is deployed to users. App
wrapping with MAM lets admins set policy elements that apply to one app or a group of apps, such as
whether a certain app needs user authentication.
Metro apps
"Metro" was the original name used to describe the new style of touch-based apps for
Windows RT and Windows 8 devices. Microsoft has since said that Metro was just a code name, but
there hasn't been any word from Microsoft about what the official name of these apps will be.
Mobile
application development
Mobile app development is the process of writing software mobile devices. Applications that
are developed for a specific OS perform very well with that operating system, but when developers
write an app for iOS, there's little code they can reuse for the same app on Android. Though native
apps aren't going away anytime soon, the future of mobile app development leans toward device
agnostic, browser-based apps with apps that are touch-friendly and load quickly.
Mobile
application processor
Mobile application processors support all the system capabilities a device's apps need --
memory management, graphic processing, multimedia decoding -- in a self-contained environment. A
mobile application processor may be independent of other specialized processors on the device. Some
vendors develop and manufacture their own processors, and others buy them from third-party
vendors.
This was first published in September 2012
